Responsive Web Design

Reel Good Theatre Website

Project Details

This project was focused on learning more about the ins and outs of responsive web design, conducted under the framework of the Google UX Design certification. Aside from the main goal I wanted to better refine my use and understanding of components and sticker sheets in Figma compared to my previous project. My personal highlight was the Seat Reservation Interactive Component as I think it's one of the stronger interactions I have designed to date.

Project Role
Designer
Client
Case Study
Project Type
Responsive Web Design
Project Year
2023
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Mockup screens of the Reel Good theater website, with the home page featuring a picture of a local theater and a movie page for the Maltese falcon

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Project Overview

The Problem

Once the center of towns and cities local movie theaters have long been replaced by larger multiplex's and corporations like AMC and Cinemark as the premier location to attend movies. These large chains offer a wide range of features and content that local theaters can't compete with. Especially on their websites where they offer advanced features such as pre ordering tickets and advanced seat reservation with pre ordered concessions. Many local theaters lack the resources or finances to maintain websites that can compete with such features and often only offer the ability to buy general admissions tickets.

My Solution

Creating an appealing and interactive website for use by local theaters, with features such as seat reservation and ticket preordering. Which can help to revitalize the digital offerings of local theaters and increase customer conversion. While also showcasing unique offerings of each theater by showcasing its unique status and history. By replicating experiences similar to that of larger theaters, we can leverage the familiarity users have with such features and combine them with the offerings of local theaters to create unique experiences for film lovers everywhere

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Design Process

Wireframes

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Mockups

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Project Images

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Other Work